Wednesday, October 24, 2012

Social media marketing and writing

So, a little thought on the social media aspect of the game when it comes to writers and writing.  Frequent updates to one's blog draws more attention to your website from the search engines.  This, in turn, allows the writer more chances to captivate potential readers with alluring blog tales (okay, so mine aren't really that alluring), and then hopefully engage them to the point that they want to purchase your book.

But here's the dirty little secret. The more time a writer spends writing blog posts the less time they spend actually writing.  But the less time spent on marketing, which social media represents a big chunk of these days, the less sales and thus less of an audience writers have for their publications.

The sword cuts both ways. So, why am I mentioning this? It's a long and roundabout way of apologizing for the time between my posts over the last month. Wish I had the big marketing teams to do the dirty work for me that the King's and Koontz's and Patterson's have.  Then again, they didn't have them in the beginning either.

Think I just shut myself down. Bummer.